Quantitative GTA5 Survey:
We gathered in groups of four and talked about how we should ask questions to determine the target audience for the game; GTA 5. We then designed and published our survey on the online site, Survey Monkey.
Bellow are screen caps of the actual survey, with all the questions:
Unfortunately, I got zero replies. But, from the other members of my team, we managed to come to the conclusion that most people had played GTA 5 and enjoyed it so much they bought a copy. Another thing we discovered, unsurprisingly, was that most people who play it are underage males who's first language is English and were from the North West of England. That spend over ten hours a week playing games, with the majority playing the Xbox 360 console. they all would recommend the game to friend.
Qualitative Research:
This thought me that, the majority of people like the game GTA 5 because of it's diversity and flexibility on it's game-play. The freedom to do whatever you want and can think of, sandbox style, seems to be a very popular concept among hardcore console gamer's.
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